Is it appropriate to talk about bed linen at a time like this? Our friends and colleagues from Lithuania, Latvia and Estonia say: yes! They say: now more than ever! Especially when their neighbour seems intent on imposing his will on them, they refuse to be intimidated. It is precisely then that they refuse to be deterred from their path. Our friends and partners in Vilnius, Riga and Tallinn are very concerned, yes, but they are also stubborn. 
Linen clothing has a long and distinguished tradition in the Baltic region. Before World War II, Baltic linen was as well known as Meissen porcelain or Pilsner beer. In 1945, this tradition disappeared behind the Iron Curtain. But in recent years, this tradition has been revived. Flax is once again being cultivated in the ideal climatic conditions of the Baltic Sea region, and spinning mills are processing it into some of the best quality linen in the world. Young weavers and designers are drawing on the great traditions of craftsmanship and developing them into exciting new products. Products that can easily compete with their best counterparts from Flanders, Germany, and Austria.
Zivile aus Litauen ist solch eine Pionierin. Mit ihrem Label Genix fertigt sie wirklich wunderbare Leinen-Bettwäsche. Ganz klassisch, ganz schlicht, aber auch ausgefallen und mutig im Design. Sie experimentiert mit Farbkombinationen, mit anderen Knöpfungen, mit zurückhaltenden Mustern und Stickereien. Natürlich ohne Chemie, nachhaltig nach den höchsten Öko-Standards. Wir sind stolz darauf, hier in der Linen Lounge als erste und einzige bisher die überragende Qualität von Geniksa erkannt zu haben und unsere Kunden damit versorgen zu dürfen
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Everyone has a favorite place where they feel particularly comfortable. A place to recharge your batteries, relax, and unwind. For some, it’s the hammock in their own garden, for others a quiet bench in nature, and for many, simply their own bed. Most of us are spending a lot more
Linen is in vogue—not only do we believe this, but the media is also increasingly focusing on this wonderful fabric. Only linen bedding made from genuine European linen has such great properties. The magazine Myself clearly recognizes this: The text from Myself magazine about linen is very much in vogue:
The new mill in Nelson was called Springbank Mill and was the second largest weaving mill in the world at the time (748 shuttle looms). The company moved to Springfield Mill in Blacko in 1968 and converted to the first automatic weaving machines in the UK. In 1986, Peter Reed
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