








Sleep like royalty. The royal suppliers to Belgium’s Laeken Palace and Buckingham Palace also create for you.
Crafted by people who have learned their trade over generations.
Material, production, people – genuine sustainability. Our fabrics are traceable all the way to the Atlantic coast.
Linen bedding can be washed at low temperatures and becomes softer with each wash.
Linen bedding keeps you pleasantly cool in summer and cozy warm in winter. Bedding for all seasons.
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Finest linen for dreaming – breathable, natural, and wonderfully soft. Discover bedding that combines comfort and timeless aesthetics.
“A great old manufactory – brought to market in new ways. A fascinating idea that, in our opinion, only knows winners.”
“We can all truly wish for a return of this genuine craftsmanship.”
“Bed linen of a kind that actually no longer exists.”
All fabrics are crafted in traditional European weaving mills. The skills of many generations preserved for our time.
Preserving the spirit of linen. In a world of mass production, we provide access to fabrics that improve with age – and to the knowledge they embody.
This vision builds on the guiding concept and articulates a broader mission: not merely to sell fabrics, but to make a textile heritage accessible. ‘Improving with age’ is both a physical characteristic of linen and its cultural dimension.
We have been working with Europe’s most established weaving mills for decades. We showcase their craftsmanship and bring their fabrics to people who can feel the difference. Hand-selected. Made to order. Personalised advice.
The mission describes three activities: curating, showcasing, delivering. “For decades” conveys long-standing relationships – these partnerships are the essence. The vision bridges the gap between narrative and daily practice: knowledgeable, substantial, never melodramatic.
We have been working with Europe’s most traditional weaving mills for decades – from Leitner Leinen in Austria to Libeco in Flanders and Peter Reed in Lancashire. Each of these manufacturers has its own history, its own signature style, its own craftsmanship. What unites them: fabrics that improve with age rather than wear out. Bed linen, table linen and home textiles, made individually for you – by people who have been doing nothing else for generations.
Discover our new collections
Our linen consists of fabrics made from flax fiber. Grown and harvested in Europe and processed using traditional craftsmanship into unique fabrics.
FAQs
Frequently Asked Questions:
Should you require further information, our team is always happy to assist you personally – simply contact us via our contact form or by telephone.
Linen bedding, table linens, and home textiles you won’t find elsewhere – individually crafted by European manufacturers that you’ll search for in vain in retail stores.
Colored linen can be washed at up to 60°C, white linen at up to 95°C. As with all materials, washing at lower temperatures extends the life of linen. Please observe the care instructions on the label.
European flax, grown in the coastal belt between the Atlantic and the Baltic Sea. Woven in manufactories from Flanders to the Mühlviertel – by people who have been doing nothing else for generations.
Within Germany, delivery time is typically 5–10 business days. For international orders, it may take slightly longer depending on the country.
That’s hardly a question we ever face. Our complaints rate is under 2%. Your beautiful linen is made to order for you personally by our weavers in Germany, Austria and Belgium.
You sleep better in linen. It feels pleasantly soft and always dry against the skin. And you’ll never lose that feeling again. Thanks to the fabric’s long flax fibres and the meticulous handcrafted workmanship typical of the brand’s weavers, this linen will retain that feel for a lifetime.
Above all, it’s the inner values that count, and you can count on Hefel. In the Mühlviertel, right between the Alps and Lake Constance, this traditional manufactory produces sustainable blankets and pillows at the highest level. Blankets and pillows for summer, autumn, and winter, with impressive temperature regulation and unparalleled comfort. The perfect choice for your bedding!
Welcome back!
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Some things we show first to those who know how to appreciate them.
First access to new collections. Pre-order limited editions. Behind the scenes of our manufactories.
Welcome back!
Register now
Some things we show first to those who know how to appreciate them.
First access to new collections. Pre-order limited editions. Behind the scenes of our manufactories.